Blog
April 9, 2025
Oleksandr Riabukha
July 28, 2025

🤖 AI for Finance: Examples and Use Cases

A report done by the Small Business Digital Alliance indicates that 52% of small and medium-sized businesses use some form of AI. With the number of SMBs navigating towards AI almost doubling YoY, it’s safe to say that artificial intelligence and machine learning are here to stay. You’d be wrong to think it’s just to write content or come up with business ideas. It’s even finding its way to financial markets, banking services and SMB financial management.

So, if you’re anything like us in wanting to stay profitable and competitive, you’ll need to adapt and learn to make the most of your situation.

If you're a startup founder, a finance team leader, or just someone looking to stay updated with the latest finance news, keep reading to see how AI can contribute to your financial strategies.

What is artificial intelligence (AI) in finance?

Think of AI in finance like Beyoncé in pop music. This technology is somewhat fierce, revolutionary, versatile and makes managing money look like a piece of cake, just like Beyoncé makes performing for three hours in a packed arena seem like nothing.

It's a powerful combo of machine learning, automation and predictive analytics designed to handle the challenges of the financial world and minimize risk through algorithms and accurate data collection.

Here's what AI can do for your finances:

  • It helps with financial AI forecasting. If you're tired of relying on guesswork for your financial projections, AI can analyze your business's data (such as sales history, cash flow patterns, customer behavior and market trends) to provide you with precise forecasts. It's like an algorithm-fueled fortune teller.
  • It detects anomalies. AI spots unusual patterns faster, like accounting errors or irregularities in your books and flags them before they ruin your cash flow or, God forbid, investor pitch.
  • It automates. AI can take care of eye-roll-worthy tasks like invoice processing, financial reporting and reconciliation. More importantly, it can organize your financial data (such as sales, cost, cash flow and customer transactions) into easy-to-understand dashboards and analyze it to identify trends, forecast cash flow, detect anomalies and highlight areas for cost savings or revenue opportunities.
  • Speaking of AI in finance and making your life easier, let us introduce you to Fuelfinance.

    Fuelfinance is your AI-powered financial partner, designed specifically for startups and SMBs.

    Think of it as your financial co-pilot helping you manage your cash flow, optimize financial processes and provide insights into your financial health. If you want to track costs, forecast future growth and ensure you get that next investment, Fuelfinance is the tool for you.

    Our generative AI (GenAI) tool will stop you from stressing about your company's money and ensure you are on the right track to scale your business. For those worried about putting your money in the hands of robots – relax; it’s not just AI. With Fuelfinance, you also get a dedicated financial manager, acting as your fractional CFO.

    Artificial intelligence (AI) forecasting with Fuelfinance

    At Fuelfinance, we take forecasting to a whole new level. Our AI forecasting tool analyzes your historical data to create accurate and reliable projections.

    How it works:

  • The AI creates forecasts based on your historical data (and data analytics)
  • It works for all metrics, from marketing and sales to customer success and overall business performance, such as CAC, CLV, ROAS and other agency metrics and SaaS metrics
  • Fuelfinance can handle monthly, quarterly or yearly forecasts
  • Our tool displays your projections across intuitive graphs and dashboards, making it easy to visualize where your company is headed
  • As you track performance, the system updates your forecast with actual data (it can, for example, forecast revenue), giving you a real-time look at how well you hit your targets
  • The baseline scenario represents your starting point as the current state of metrics like sales, churn, or cash flow. It helps you understand where you are now, identify gaps and diagnose potential issues.
  • The target scenario is your desired outcome, such as a revenue increase, churn reduction, or longer cash runway. It provides a clear goal to aim for.
  • Our tool can also manage risk and catch all the weird stuff in your finances before it snowballs into something serious
  • Let Fuelfinance show you how to manage your company's money and services while saving you time and sanity. Book a 30-minute call today.

    What is machine learning in finance?

    Think of AI as a parent and ML as one of its children. Machine learning specializes in learning from data. The system uses past data to better predict, detect and make decisions without having to be manually programmed for every move.

    In finance, ML means your system gets smarter over time. For example, it can predict cash flow, spot fraud or recommend investments. The more data you throw at it, the more it adapts, making your financial processes look like a pro analyst has handled them.

    Artificial Intelligence (AI) is the broad umbrella that covers everything from algorithms to neural networks. Think of it as the brains behind your modern financial system.

    💡Bonus knowledge: Within this AI family, there's also a guy called Natural Language Processing (NLP). NLP allows your financial system to understand and interpret human language (as opposed to zeros and ones), like investment research or any sort of unstructured data in writing.

    The benefits of AI in finance

    Here’s what AI in finance can do for your business:

  • Accuracy: The study on Transforming Financial Reporting with AI: Enhancing Accuracy and Timeliness showed how AI increases accuracy by minimizing human error. It provides real-time financial insights and reduces errors in entries, allowing companies to make faster, more informed decisions. This transformation leads to more efficient and reliable financial reporting overall.
  • Efficiency: AI tools automate repetitive tasks like data entry, reconciliation and customer communication. This not only saves time but also reduces operational costs. A 2023 KPMG report found that 71% of companies surveyed use AI within finance operations for faster data processing and increased efficiency.
  • Speed: AI in finance allows businesses to access financial reports, cash flow forecasts and performance metrics in seconds instead of... well, days. According to another KPMG report, 72% of businesses implemented AI in financial reporting and saw major improvements in that domain.
  • Innovation: AI allows us to gain new insights that weren't possible through manual analysis. For example, AI can analyze purchasing behaviors to recommend personalized subscription models to customers or identify high-risk customers. No wonder that, in the first four months of 2023 alone, interest in artificial intelligence models had driven a 45% increase in corporate profits.
  • Strategic decision-making processes: AI tools can generate and analyze financial reports to identify trends, risks and opportunities that would take human analysts much longer to detect. For instance, Fuelfinance uses predictive analytics to forecast revenue and assess the impact of different pricing models on customer retention. With AI, you can test different financial scenarios (Plan vs. Actual analysis) to evaluate outcomes before making decisions. This means that you and your finance team can be more confident in your choices, no matter if you are adjusting pricing models, managing cash flow or investing in new opportunities.
  • AI for finance: Use cases

    Fuel your SaaS business with smart automation

    As a SaaS founder, you know the struggle. Between managing infrastructure, payroll, HR tasks, software compliance and maintaining internal processes, your time is spent on everything, but what matters most – growing your business. Add subscriptions and customer churn to the mix, and you’re left overwhelmed, not overachieving.

    AI-powered financial software like Fuelfinance can predict revenue and stabilize cash flow, even when you're unsure which subscription models or payment plans work best.

    Automate financial operations in professional services

    You know that time is money if you're in professional services, working as a lawyer, insurance consultant or accountant. Every minute spent on billing, project cost tracking or salary budgeting is time not spent advising clients.

    Fuelfinance's AI takes over the financial aspect of your business: it tracks project costs, forecasts revenue based on historical data and generates real-time reports, giving you the insights you need. Whether you're managing billable hours or tracking client retainers, Fuelfinance helps you keep everything in order so you can focus on serving clients.

    Simplify e-commerce financials and scale faster

    In e-commerce, your workday is packed with challenges: customer service, asset management, inventory control, sales forecasting and staying ahead of market trends. Balancing all of that while ensuring your business stays profitable is easier said than done.

    Fuelfinance’s generative AI tool is designed to make accurate financial forecasts based on real business metrics.

    It can switch between different scenarios and compare your projected vs. actual performance, helping you identify where you’re over- or under-performing. With these insights, you can scale faster and adjust strategies in real time, all while focusing on keeping customers happy and driving sales.

    What else can Fuelfinance do for your business?

    At Fuelfinance, we’re not just giving you fancy financial software and calling it a day. We provide a dream team: AI, financial software and real, live experts (no, robots aren’t taking over human jobs). It’s like having the Avengers of Finance and Risk Management working for you.

    The AI crunches the processes, numbers, trend-spotting and making fast predictions.

    Financial software keeps everything organized, accurate and up-to-date.

    Our human experts bring real-world experience, helping you make decisions and offering advice based on their knowledge and your specific case. They help you interpret complex financial data, create forecasts and optimize cash flow to give you peace of mind and sustainable business growth.
    In short, our all-in-one solution can help save you money by stepping in for a full finance team or a CFO, which is perfect for small companies looking to grow without stretching their budgets. It’s like having the power of a big financial team without the big price tag. 

    Sounds too good to be true? Trust us, it's not. We manage over $250 million for clients including Lemon.io, DRESSX, Netevia, Petcube, Hampton and others.

    Our tool is designed for startups and small companies and comes with a user-friendly, effortlessly sleek interface, an all-in-one dashboard and advanced analytics.

    Fuelfinance features

    Here’s what makes Fuelfinance stand out:

  • Dashboard: View and track key KPIs relevant to your business on a dashboard customized to your needs based on our experience working with over 600 SMBs.
  • Basic financial statements: Our financial reporting software lets you access your balance sheet, cash flow and P&L (profit and loss) statements.
  • Monthly updates: Get monthly statement updates and suggestions for new flows and metrics to integrate with existing reports and departments.
  • Financial projections/planning: Access a regularly updated forecast based on your business's historical data in two versions, one to “get by” and one “dream scenario”.
  • Plan/Actual analysis: Conduct regular Plan/Actual financial analysis for high-precision forecasting. This process compares your projected financial goals with actual results, helping you identify discrepancies and find areas for improvement. Adopting a Plan vs. Actual concept improves financial forecasting and motivates you and your team to reflect on performance and actively adjust strategies for future success.
  • Unit economics: Compare your LTV (Lifetime Value) with CAC (Customer Acquisition Cost), make marketing and sales plans and identify non-obvious expenses.
  • Security and data: Ensure top-level security for your data thanks to proprietary software that uses secure cloud storage to save data.
  • Integrations: Connect Fuelfinance with over 300 other software, including integrations with QuickBooks, Stripe, Google Spreadsheets, AWS, Gusto, Shopify and Salesforce.
  • Book a demo to see how Fuelfinance can take your finances to the next level – your future self will thank you. 💸

    Ready for financial peace of mind?

    Running a business is hard enough without having to worry about everything that goes into managing the financial process.

    With Fuelfinance, you can keep scaling your business while ensuring your finances are in check. With the power of AI in finance, proprietary financial software and expert human guidance, we make sure you take control of your financial future so you can hire new employees, develop products, manage more customers or clients and enter new markets without running into financial strain or operational breakdowns.

    No more late-night spreadsheet sessions or cash flow guessing. Just smooth, stress-free financial management.

    If you are ready to say “hello” to financial peace of mind, book a demo today and let us show you how we can make your financial worries and challenges a thing of the past.

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    FAQs

    How is AI being used in finance?

    Although AI raises concerns in the financial sector about security, various measures are being undertaken to prevent any data leakage risks.

    AI for finance helps deliver accurate forecasts based on historical data, provides insights across marketing, sales, customer success and core business metrics like revenue and net profit. Some platforms for financial institutions even handle fraud detection.

    AI-supported tools like Fuelfinance generate forecasts for monthly, quarterly and yearly periods, visualize through interactive dashboards and detailed graphs and update forecasts with actual performance data, all to save time, reduce costs and allow data-driven decision-making.

    Which AI tool is best for finance?

    The best AI tool for the financial industry depends on your needs. If you need AI-powered financial forecasting, cash flow management, multiple integrations, accurate sales and marketing planning and expert-backed insights, Fuelfinance could be your perfect tool.

    Is there a GPT for finance?

    Yes, FinanceGPT is a specialized version of GPT designed to help the financial services industry and companies needing help with analysis, forecasting and other finance-related tasks, using generative AI to generate financial insights, reports and advice.

    However, Fuelfinance can be a better alternative to FinanceGPT, combining finance artificial intelligence, and AI-driven automation with human expertise to offer more accurate, actionable and hands-on financial management solutions.

    Unlike FinanceGPT, which primarily focuses on generating insights, Fuelfinance provides end-to-end financial operations support, including real-time tracking of financial metrics, customized financial planning and strategic guidance, all integrated into one platform.

    Is FinanceGPT free?

    No, FinanceGPT is not entirely free.

    It offers a tiered service model.

  • Free tier: Basic generative AI features for financial analysis
  • Premium tier: A paid subscription offering in-depth research, professional consulting services and quality assurance mechanisms, better suited for financial firms
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