Building a data-driven marketing budget that works [Inbound slides]

Alyona Mysko, CEO of Fuelfinance, shared how we spent $300K on marketing, cut the waste, and built a framework that scaled pipeline without burning budget. The deck includes:

• The 70-20-10 rule for smarter budget allocation
• How to track ROI across every channel
• Real lessons from growing Fuel from $0 → $5M ARR

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