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August 16, 2025
August 21, 2025

REVENUE → SQLs Planning Template

Most teams set lead targets and hope the revenue follows. That’s backwards.

Our REVENUE → SQLs Planning Template flips the script:

  • Start with your profit goal – and work backward to revenue, SQLs, and pipeline.
  • Get instant math – plug in your revenue target, deal size, and win rate, and see exactly how many SQLs your sales team needs.
  • Align your GTM team – marketing, sales, and leadership all chase the same number.

Perfect for founders, sales leaders, and marketers who want to stop playing the MQL guessing game — and start planning like a CFO.

Download it, set your targets, and know exactly what activities will get you to your revenue goal.

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